Let’s face it, we live in a digital world. When we aren’t online, our brains nearly don’t know how to handle it. There is probably a growing percentage of the population that has a digital addiction. With websites like the Daily Mail feeding us a constant stream of gossipy stories and social media apps like Instagram providing glossy snapshots of amazing lives, it’s no wonder our heads are always bent down over smartphones. If the Internet and social media platforms were boring, no one would use them and they wouldn’t hold our attention for so long. However, it’s simply the opposite. Social apps such as Instagram and Snapchat are super engaging and they captivate our attention more than other aspects of the real world. I know many among us are swept up into watching Youtube beauty vlogs and most of the time we simply can’t watch just one video. Anytime I visit Youtube for beauty reviews, I watch at least two videos in one sitting. And many beauty shoppers use the site’s search function to research new products before purchasing.
Reviews online are the golden chid for many brands. Big and small brands alike know that consumers turn to the Internet to read reviews and to do their own research before buying new products. Reviews on sites such as Youtube and Amazon have the potential to move a lot of product. If a popular Youtube video guru raves about a new concealer, it’s safe to say it will fly off the shelves. Certain digital influencers have more sway as to what consumers purchase than even some of the most famous celebrities. There are a handful of Youtube beauty stars that make well into the millions of dollars every year. They have the power to sell beauty products in very high numbers. Consumers trust online influencers and value their opinion. And look at the popularity of selfie sticks. As ridiculous as they look, many people own one. Since everyone is taking pictures of themselves, they want to look nice in their photos. There are countless blog posts and videos about how to look nice when posing for a selfie.
As silly as selfie sticks are they will continue to sell well. People want to share their lives with their friends and followers across social media. Who doesn’t want to post a selfie when you are out celebrating with friends? And that’s also when the selfie stick comes in handy. Out with your girlfriends trying a new restaurant? Get out the selfie stick and snap a group shot. When you have your iPhone on the selfie stick, it’s important to outfit it in a cute case. Everyone sees the iPhone on the stick so you need to make sure it is encased in something really pretty. I use on the best designer iPhone cases on my iPhone. Whenever I use my selfie stick on vacations, people always ask me where they can buy the iPhone case. Since we are all engrossed in the digital world, it’s only natural to make sure your iPhone is protected and cared for in beautiful designer iPhone cases.